The NZ Business & Parliament Trust acts as a bridge between NZ Parliament & the leading companies in the country; creating opportunity for an educational collaboration between the two. After 25 years in operation, the brand was in dire need of a facelift to bring it into line with the progressive country New Zealand has become.
The colour palette was chosen to reflect not only NZ Parliament itself but also NZ as a country; the abundance of forests & rolling green hills. The look is conservative with a modern, elegant touch.
Annual reports & all informational documents produced by the trust reflect a strong NZ heritage, utilising imagery related to the country in a subtle, yet striking way.